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Krumel
04-24-2008, 01:13 PM
Throw the Bad Clicks Out (http://www.ysmblog.com/blog/2008/04/22/click-filter/)

New report lets you know how many clicks we’re discarding for you

Our Click Protection System works around the clock to identify clicks we believe you shouldn’t have to pay for—but until now, you had to take our word for it. Now you can use our new Click Filter Report to find out how many clicks we’re throwing out.

Who needs a click filter report?

We created the report for a few reasons:

* We want to give you as much transparency as we can
* We want to add to the tools at your disposal for monitoring your own traffic.
* We believe our Click Protection System is one of the best in the industry, and we want you to see what it does for your account.


Click Protection System
Our proprietary Click Protection System is comprised of a complex series of filters that work 24 hours a day to identify click fraud and/or invalid clicks, clicks that we believe shouldn't be billed to our advertisers.

The Click Protection System tracks click and search patterns across many data points, including IP address, the time of the search, the time of the click, and user session information. In addition to this technology, we have an internal group of dedicated analysts who update the filters to address problematic new click patterns.
Sursa (http://searchmarketing.yahoo.com/trafficquality/for_you.php#1)

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